Blazing Sorbet
BAZING SORBETS
To introduce Blazing Sorbets in Ibiza’s market, we developed a full launch strategy and marketing plan.
We organized 3 events, including 2 in Barcelona and a B2B event in Ibiza for presenting the brand to its potential customers in the island.
The 360º plan included branding, advertising, public relations and promotional marketing activities.
This Case Study was created by:
{"items":["96def8d0-b78e-4cba-9c0c-2bd14510fc57","4ca47c12-039b-469b-a0e5-89585c4cca35","41ff2470-97e0-4641-ad60-fd3f681d5d50","c329627c-9750-4328-a37f-5ee7ef3c6242","71fe668c-2560-4b1f-9a54-323d62fb754f","8eba292a-00ae-4010-9519-5aa5dfcacb85","2040d87e-f8d1-4dc1-8615-0e5b37b9191b","50ac7e34-299e-4824-b1f0-4d930cc26e2c","1554a0cf-cc85-4ba6-8b01-2474d253dc77","79b50217-9d68-4968-afc5-d920fe0db3d6","cf38986d-8a5a-468a-b27f-b053a72ebbaf","d1c1ceba-5f55-46ef-8c9b-3eacf2f8ec41","1766c462-f764-4bb9-9f69-01f8594bf990","5675bf56-aaa5-4e83-88ba-da78e7075a66","c2fa0098-a5b0-43eb-aed2-c1c57bcdb376","7fafdc01-3e54-4a3b-bd54-077e84fe3488"],"styles":{"groupSize":3,"showArrows":false,"cubeImages":false,"cubeType":"fill","cubeRatio":1,"isVertical":true,"gallerySize":1000,"collageAmount":0.8,"collageDensity":1,"groupTypes":"1,2h,2v,3t,3b,3l,3r","oneRow":false,"imageMargin":5,"galleryMargin":0,"floatingImages":0,"chooseBestGroup":true,"smartCrop":false,"hasThumbnails":false,"enableScroll":true,"isGrid":false,"isSlider":false,"isColumns":false,"isSlideshow":false,"cropOnlyFill":false,"fixedColumns":0,"enableInfiniteScroll":true,"isRTL":false,"minItemSize":120,"rotatingGroupTypes":"","rotatingCubeRatio":"","gallerySliderImageRatio":1.7777777777777777,"numberOfImagesPerRow":3,"numberOfImagesPerCol":1,"groupsPerStrip":0,"borderRadius":0,"boxShadow":0,"gridStyle":0,"mobilePanorama":false,"placeGroupsLtr":false,"viewMode":"preview","thumbnailSpacings":0,"galleryThumbnailsAlignment":"bottom","isMasonry":false,"isAutoSlideshow":false,"slideshowLoop":false,"autoSlideshowInterval":4,"useCustomButton":false,"bottomInfoHeight":0,"titlePlacement":"SHOW_ON_HOVER","galleryHorizontalAlign":"center","galleryTextAlign":"center","galleryVerticalAlign":"center","scrollSnap":false,"itemClick":"expand","fullscreen":true,"allowSocial":false,"allowDownload":false,"allowTitle":false,"allowDescription":false,"loveButton":false,"loveCounter":true,"videoPlay":"hover","scrollAnimation":"NO_EFFECT","scrollDirection":0,"overlayAnimation":"NO_EFFECT","arrowsPosition":0,"arrowsSize":23,"watermarkOpacity":40,"watermarkSize":40,"useWatermark":true,"watermarkDock":{"top":"auto","left":"auto","right":0,"bottom":0,"transform":"translate3d(0,0,0)"},"loadMoreAmount":"all","defaultShowInfoExpand":1,"allowTitleExpand":true,"allowDescriptionExpand":true,"allowLinkExpand":true,"expandInfoPosition":0,"allowFullscreenExpand":true,"fullscreenLoop":false,"galleryAlignExpand":"left","addToCartBorderWidth":1,"addToCartButtonText":"","slideshowInfoSize":200,"playButtonForAutoSlideShow":false,"allowSlideshowCounter":false,"hoveringBehaviour":"APPEARS","thumbnailSize":120,"magicLayoutSeed":1,"imageHoverAnimation":"NO_EFFECT","calculateTextBoxHeightMode":"AUTOMATIC","textBoxHeight":0,"textImageSpace":10,"textBoxBorderRadius":0,"textBoxBorderWidth":0,"textsVerticalPadding":0,"textsHorizontalPadding":0,"titleDescriptionSpace":6,"customButtonText":"","customButtonBorderWidth":1,"customButtonBorderRadius":0,"loadMoreButtonText":"Load More","loadMoreButtonBorderWidth":1,"loadMoreButtonBorderRadius":0,"imageInfoType":"NO_BACKGROUND","itemBorderWidth":0,"itemBorderRadius":0,"itemEnableShadow":false,"itemShadowBlur":20,"itemShadowDirection":135,"itemShadowSize":10,"imageLoadingMode":"BLUR","expandAnimation":"NO_EFFECT","imageQuality":90,"usmToggle":false,"usm_a":0,"usm_r":0,"usm_t":0,"videoSound":false,"videoSpeed":1,"videoLoop":true,"gotStyleParams":true,"selectedLayout":"0|bottom|1|fill|true|0|true","showVideoPlayButton":true,"galleryImageRatio":2,"sharpParams":{"quality":90,"usm":{}},"imageLoadingWithColorMode":"PICKED_COLOR","imageRatioType":"FIXED","numberOfDisplayedItems":3,"itemBorderColor":"color-5","itemShadowOpacityAndColor":{"value":"rgba(0, 0, 0, 0.2)"},"textBoxBorderColor":"color-5","textBoxFillColor":"color-2","alwaysShowHover":false,"isStoreGallery":false,"previewHover":false,"galleryLayout":0,"isInAdi":true,"itemOpacity":{"themeName":"color_11","value":"rgba(255,255,255,0.6)"},"itemFont":{"style":{"bold":false,"italic":false,"underline":false},"family":"avenir-lt-w01_35-light1475496","preset":"Body-L","editorKey":"font_7","size":20,"fontStyleParam":true,"displayName":"Paragraph 1","value":"font:normal normal normal 20px/1.67em avenir-lt-w01_35-light1475496,sans-serif;"},"itemFontSlideshow":{"family":"helvetica-w01-bold","displayName":"Basic Heading","style":{"bold":false,"italic":false,"underline":false},"size":22,"preset":"Custom","editorKey":"font_5","fontStyleParam":true,"value":"font:normal normal normal 22px/27px helvetica-w01-bold,helvetica-w02-bold,helvetica-lt-w10-bold,sans-serif;"},"itemDescriptionFontSlideshow":{"family":"helvetica-w01-light","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":15,"preset":"Custom","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 15px/18px helvetica-w01-light,helvetica-w02-light,sans-serif;"},"itemDescriptionFont":{"family":"avenir-lt-w01_35-light1475496","style":{"bold":false,"italic":false,"underline":false},"size":15,"preset":"Body-S","editorKey":"font_9","fontStyleParam":true,"displayName":"Paragraph 3","value":"font:normal normal normal 15px/1.875em avenir-lt-w01_35-light1475496,sans-serif;"},"itemFontColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"itemFontColorSlideshow":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"itemDescriptionFontColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"itemDescriptionFontColorSlideshow":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"loadMoreButtonFont":{"family":"avenir-lt-w01_35-light1475496","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":18,"preset":"Body-M","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 18px/1.75em avenir-lt-w01_35-light1475496,sans-serif;"},"loadMoreButtonFontColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"loadMoreButtonColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"loadMoreButtonBorderColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"modifiedGallerySize":true,"isAccessible":false,"allowLeanGallery":false,"layoutsVersion":2,"selectedLayoutV2":0,"isSlideshowFont":false,"externalInfoHeight":0},"container":{"top":"","bottom":"","left":"","right":"","width":0,"height":1060,"position":"","avoidGallerySelfMeasure":true,"galleryWidth":2570,"galleryHeight":1060,"scrollBase":0}}
